Retail, sales & customer success consulting

Retail, sales &
customer success consulting.
A clearer next move.

Find where revenue stalls, margin slips, or the team gets stuck. Then put a practical plan to work with an advisor who has led teams and owned businesses.

Direct access. A focused conversation. A clear place to start.

15+ yearsleading teams and operating businesses

Founder-ledwork directly with Eric Ross-Sheffield

Built for actionclear priorities, practical implementation

Who I help

Choose the business.
Find the right starting point.

Two focused practices. The same commitment to understanding the work, improving performance, and helping people carry it forward.

01 / Independent retailers & store owners

Make the store
earn its potential.

For owners facing margin pressure, inventory that is not moving, a store that needs a reset, or a growth or transition decision.

  • Merchandising, inventory & margin decisions
  • Store operations, staffing & Shopify
  • New locations, growth & owner transitions
Explore retail advisory
02 / Technology & consumer businesses

Build a team that
moves revenue.

For leaders who need stronger sales execution, better customer retention, or experienced leadership to turn a growth plan into daily practice.

  • Sales process, pipeline & forecasting
  • Coaching, customer success & retention
  • Fractional leadership & execution
Explore growth advisory

Services built around the problem

Start where better performance
will matter most.

You do not need to buy a broad engagement to address a specific issue. Choose the work you need, or tell me what is happening and we will define the scope together.

Not sure what to fix first?

Start with a business performance audit.

Get an outside read on the revenue, operating, and customer issues that deserve attention, with priorities you can act on.

See what the audit covers

A practical path to payoff

Find the constraint.
Make the change. Watch the result.

The goal is better business performance. We agree on the problem, the work, and the measures that will show whether the change is helping.

  1. 01 / Diagnose

    Know what is costing you.

    Review the numbers, customer experience, and daily work. Separate the visible symptom from the issue underneath it.

  2. 02 / Prioritize

    Leave with a clear next move.

    Define the changes worth making, who owns them, and what success should look like before adding more work.

  3. 03 / Execute

    Put the plan into practice.

    Choose the support you need: a focused project, team coaching, or fractional leadership. Review progress and adjust.

Eric Ross-Sheffield, founder of Ross-Sheffield AdvisoryEric Ross-Sheffield · Founder

An operator's perspective

Advice from someone
who has carried the responsibility.

My experience spans sales, sales development, customer success, retail leadership, and business ownership. I understand the gap between a good strategy and the decisions a team has to make on a busy day.

I lead each client relationship. I listen closely, give a candid assessment, and stay focused on work that fits your business and your capacity to execute.

Meet Eric

Examples & working frameworks

See what the work can look like.

Explore the questions, decisions, and operating practices behind a focused engagement. These resources are examples and frameworks, not promises of a particular result.

Before we talk

A clear start.
No guessing.

What happens in the first conversation?

Tell me about the business, the problem, and what you have tried. We will discuss whether a focused review, a project, coaching, or ongoing leadership is the right next step. You do not need a formal brief.

Can we start with one specific problem?

Yes. A pipeline bottleneck, a retention issue, an inventory problem, or a coaching need can be a useful place to start. We define the scope around the decision or change you need.

Do you work remotely or on site?

I work remotely with clients across the United States. On-site visits and office meetings can be arranged when they make the work more useful.

Will you help implement the recommendations?

Implementation support is available through projects, coaching, and fractional leadership. We agree on the work, responsibilities, and scope before an engagement begins.

What should I expect the work to cost?

The right scope depends on the problem and the level of support. Individual service pages explain the work and available starting investment. We confirm scope and fees before you commit.

Talk directly with Eric

What would better
performance change
for your business?

Tell me what is getting in the way. We will find a useful place to start.

Start with three things.

  1. What your business does.
  2. Where performance is falling short.
  3. What you want to improve.
Email Eric about your business Call 945-428-7428

You will speak directly with Eric.
Remote nationwide · On-site by arrangement.